Trends

May 16, 2019

What is Article 13? The New Copyright Rules for the Internet

On March 27, 2019, the EU agreed a new EU Copyright Directive.  Ahead of the parliament agreeing the directive, one section of the regulation attracted a […]
April 10, 2019

The War on Plastic: Sustainable Paper Straws

Paper is a great natural and sustainable alternative to plastics – the use of which we all know we need to reduce.  Business Optimizer discovers paper […]
March 22, 2019

Artificial Intelligence and Machine Learning

Many claims have been made about the potential of artificial intelligence and machine learning – with predictions ranging from dystopian wastelands to intelligent societies in which […]
March 13, 2019

The Part-Time Entrepreneur

We’re living in the age of the side hustle. Millennials, in particular, are increasingly taking on additional projects alongside their main source of income. The trend […]
February 28, 2019

The Rise of Voice Search

The way we use the Internet is changing. Business Optimizer explores the stats behind the rise of Voice Search. As consumers, we are probably anecdotally aware […]
February 21, 2019

Meeting and Events Trends for 2019

Business Optimizer takes a look at some of the meeting and events trends that are expected to take off in 2019. Every year, the CWT Meetings […]
January 25, 2019

Fake News – the phenomenon

Wherever you are in the world, chances are you heard a lot about “fake news” in 2018. While the idea of media bias is not new, […]
January 8, 2019

Why you should be Doodling?

Move over adult coloring books – there’s a new creative hobby that requires nothing more than a blank sheet of paper, a pencil or biro and […]
December 18, 2018

Will Traditional Journalism Fall Out of Use in 2019?

With print news sales trends defying all expectations, the rise of niche publications repeated accusations of “Fake News” at the highest levels, paywalls, and state-sponsored disinformation, […]
December 4, 2018

10 Digital Trends Your Company Needs to Lead or Explore in 2019

What are the digital trends that are going to drive the agenda in 2019? Business Optimizer gazes into our crystal ball to bring you the insights […]
November 29, 2018

Multitasking or Monotasking?

It is often said that women are better multitaskers than men – because they must be. But today’s digital world is creating a whole new layer […]
November 15, 2018

Print, Digital or Both?

The digital revolution has changed the dynamics of the publishing industry – changing the way we consume news and changing the way brands communicate with their […]
November 9, 2018

Happy World Paper Day

The world’s second world paper day took place on the first of November this year – celebrating everything paper. Paper is one of the leading industries […]